Cruelty-Free Makeup Artist in Sydney | Ethical Beauty for All
If you're searching for a cruelty-free makeup artist in Sydney, first of all—hello and welcome. My name is Inez, and I’m a professional makeup artist and hairstylist based in Sydney, Australia, who is proud to say: yes, I offer cruelty-free makeup services. If using cruelty-free beauty is something that matters to you, you’ve found someone who gets it.
Why Cruelty-Free Matters to Me
I’ve been in the beauty industry for over 8 years, and cruelty-free makeup has always been on my radar. But like many artists, I’ve had moments where practicality or price led me to pick up a product that wasn’t certified cruelty-free. You know the ones whether they’re on sale, they work, and you just need that one shade or finish. I’ve been there.
But something shifted recently. I came across a TikTok showing lab beagles used for testing, and it broke me. As someone who has always had a soft spot for animals (I only adopt, I give to animal shelters, and CRY a lot when it comes to animals), I couldn’t ignore it anymore.
I realised I wanted my business to reflect my values: compassion, kindness, and conscious beauty. I’m not vegan, but this is one way I can contribute to a kinder world. So here I am, fully embracing cruelty-free artistry.
So... What Does That Mean for My Kit?
I’m transitioning my kit to include only cruelty-free certified brands, those recognised by trusted authorities like PETA or Leaping Bunny. That means brands with real cruelty-free certification, not just claims on their website. If I can’t verify it, I won’t restock it.
Do I still have some products that aren’t certified? Yes. I do. But I’m using them up mindfully rather than throwing them away and adding to more waste. I care about reducing harm in every form: animal cruelty, overconsumption, and landfill waste. I shop consciously and use everything to the last drop before I move on.
I Can Cater Fully Cruelty-Free Upon Request
If you’re looking for a cruelty-free MUA in Sydney for your next wedding, photoshoot, formal, hens, or special event, I’ve got you. I can prepare a kit that is 100% cruelty-free, tailored just for you. Literally anything from skincare prep, long-lasting glam, or natural radiant makeup, cruelty-free products can deliver stunning results without harming animals.
A Safe, Inclusive & Kind Beauty Space
For me, cruelty-free is one part of the bigger picture. I believe in creating a space where everyone feels welcome, no matter your gender identity, skin tone, background, or beliefs. My goal is simple: help you look and feel your best, in a way that aligns with your values.
The Cruelty-Free Makeup Movement in Australia Needs More Voices
Cruelty-free makeup artists in Australia are still few and far between. I don’t see it advertised much, and I think that’s a missed opportunity to connect with people who care. So maybe it’s time I speak up louder about it. I want to be one of the few who proudly say: I am a cruelty-free makeup artist in Sydney. And if that makes even one person feel better about their makeup choices, it’s worth it.
Fun fact: When a client recently asked if I do cruelty-free makeup, I almost screamed "YES! FINALLY!" because this matters. And if you care too, let’s make this world a slightly better place to live.
Ready to Book a Cruelty-Free Makeup Session?
If you’ve been looking for a Sydney-based cruelty-free makeup artist, let’s talk. Whether you need a soft glam for your birthday, a wedding look that’s both flawless and ethical, or a trial session to test cruelty-free brands, I’d be so honoured to be part of your day.
Feel free to reach out through @inezvmakeup or via my contact form. I can’t wait to glam you up with zero guilt, and 100% love. 💕